Remember OK Soda? I sure do.
I recall scouring the shelves of The Atlantic Food Mart, in search of the last remaining cases of fruity-fresca-like goodness.
In an effort to court Gen-X'ers, Coca-Cola developed a wacky set of ad tactics aimed at getting folks to drink from post-grunge silver cans.
One commercial featured an on-screen hand print that asked you to put your hand up to the tv. Only problem was, the hand print had six fingers - and would disappear before you made it from the sofa to the set, and figured this out. (if anyone can find this commercial online - please link it up in the comments).
The drink enjoys something of a cult following, like Xenu, and fan sites keep the memory of this long-dead Coke endeavor alive.
Also - it came with an on-can manifesto, which I've copied below:
- What's the point of OK? Well, what's the point of anything?
- OK Soda emphatically rejects anything that is not OK, and fully supports anything that is
- The better you understand something, the more OK it turns out to be
- OK Soda says, "Don't be fooled into thinking there has to be a reason for everything."
- OK Soda reveals the surprising truth about people and situations.
- OK Soda does not subscribe to any religion, or endorse any political party, or do anything other than feel OK.
- There is no real secret to feeling OK.
- OK Soda may be the preferred drink of other people such as yourself.
- Never overestimate the remarkable abilities of "OK" brand soda.
- Please wake up every morning knowing that things are going to be OK.
For more on OK Soda - which you know you want - click here.