Wednesday, May 14, 2008

A Carbonated Blast From the Carbonated Past

Remember OK Soda? I sure do.

I recall scouring the shelves of The Atlantic Food Mart, in search of the last remaining cases of fruity-fresca-like goodness.

In an effort to court Gen-X'ers, Coca-Cola developed a wacky set of ad tactics aimed at getting folks to drink from post-grunge silver cans.

One commercial featured an on-screen hand print that asked you to put your hand up to the tv. Only problem was, the hand print had six fingers - and would disappear before you made it from the sofa to the set, and figured this out. (if anyone can find this commercial online - please link it up in the comments).

The drink enjoys something of a cult following, like Xenu, and fan sites keep the memory of this long-dead Coke endeavor alive.

Also - it came with an on-can manifesto, which I've copied below:

  1. What's the point of OK? Well, what's the point of anything?

  2. OK Soda emphatically rejects anything that is not OK, and fully supports anything that is

  3. The better you understand something, the more OK it turns out to be

  4. OK Soda says, "Don't be fooled into thinking there has to be a reason for everything."

  5. OK Soda reveals the surprising truth about people and situations.

  6. OK Soda does not subscribe to any religion, or endorse any political party, or do anything other than feel OK.

  7. There is no real secret to feeling OK.

  8. OK Soda may be the preferred drink of other people such as yourself.

  9. Never overestimate the remarkable abilities of "OK" brand soda.

  10. Please wake up every morning knowing that things are going to be OK.

For more on OK Soda - which you know you want - click here.

1 comment:

limeduck said...

but... what does it *taste* like??